• Why we don’t go to the movies as often

  • The increased scale and shifting goalposts at the box office — from ₹100 crore to ₹500 crore

  • The SRK factor: How Shah Rukh Khan single-handedly revived the business, grossing ₹2,200 crores with Pathaan and Jawan

  • Skyrocketing star salaries and rising production costs driven by scale

  • The herd mentality dictating content and safe genres

  • The impact of OTT platforms in reshaping viewing patterns

  • The changing grammar and structure of storytelling post-pandemic

  • And finally, a wishlist for the change we want to see in our movies